Coca-Cola transitions to 100% rPET bottles in Netherlands & Norway

Transition to 100% rPET confirmed for Coca-Cola in the Netherlands and Coca-Cola in Norway, marking a significant transition from using new virgin oil-based plastic in PET bottles towards a local closed-loop recycling system supported by the Dutch and Norwegian Deposit Return Schemes. In Western Europe, Coca-Cola takes another important step on its journey to eliminating new virgin oil-based plastic as Coca-Cola in the Netherlands and Coca-Cola in Norway announce their transition to plastic bottles made from 100% recycled plastic (rPET). Sustainability action plan As part of their joint sustainability action plan, Coca-Cola European Partners, and The Coca-Cola Company in Western Europe have pledged that by 2025, Coca-Cola will — collect a can or bottle for every one it sells and ensure that all its packaging is 100% recyclable and by 2023 will ensure that at least 50% of the content of its PET bottles will come from recycled content, accelerating towards its ambition to use zero virgin oil-based PET in its PET bottles within a decade. This announcement that Coca-Cola will transition to 100% rPET…

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