Dual leadership for Erca S A S

New management brings in decades of management and technical experience

IMA Dairy and Food Erca has more than 50 years of experience in designing form, fill and seal machines as well as in-mould wrap-around labelling and open mould technology combined with the ability to provide highly customized designs to enhance customer’s competitive advantage. IMA Dairy and Food Erca develops FFS machines for cups, aseptic processes and can offer an extensive variety of shapes and pioneering formats. Photo - IMA

In the future, the global packaging machine manufacturer Erca S A S will be headed up by two executives. Olivier Chevreteau and Jean-Claude Liégeois have been appointed as managing directors effective from 15 May 2020, the company mentioned in a press statement.

Based in Courtaboeuf and Falaise, France, Erca S A S is a global company and a part of Germany-based packaging machinery and technology supplier IMA Dairy and Food. The company (Erca S A S) portfolio includes FFS machines as well as FS machines for pre-formed cups and is focused on applications for the dairy and food industries. IMA has a worldwide presence in India, Italy, Germany, France, the UK, Switzerland, Spain, the US, and China.

Dual leadership for Erca S A S

Both managers have several decades of management experience and know-how in the packaging industry. Before joining Erca S A S, Olivier Chevreteau worked for the French Serac Group for more than 12 years; the last three years as sales director Europe, CIS, Middle East, and Africa. Olivier Chevreteau has more than 30 years of experience in the packaging industry. Jean-Claude Liégois also worked for the Serac Group for more than 27 years; the last three years as chief executive officer of Serac S A S and vice president of the Serac Group.

Liegeois Jean Claude
Jean-Claude Liégeois

‘With Olivier Chevreteau and Jean-Claude Liégeois with their long-lasting international experience in the packaging machine business, we were able to hire two successful managers to run Erca S A S and to move forward, ”emphasizes Thomas Becker, chief executive officer and partner of the IMA Dairy and Food Group, to which Erca belongs.

Liegeois Jean Claude
Jean-Claude Liégeois

According to the press release, in their new positions at the helm of Erca S A S, they are responsible for the following tasks – Olivier Chrevreteau is responsible for the Courtaboeuf site (near Paris) and is therefore responsible for sales and service. Jean-Claude Liégeois is responsible for the Falaise site (in Normandy) and is therefore responsible for research and development, production and operations. The Falaise location was strengthened by the concentration of the complete production of the form, fill and seal machines, as well as the new fill and seal machines for pre-formed cups that were added to the portfolio.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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