Acquired three years ago, by Akshay Sai, Vijay Vardhan Pabbi, and Akash Pabbi, the three partners have been able to quickly ramp up Innova Printing and Packaging to a success story. The plant has two sheetfed Mitsubishi multicolor presses and an in-house prepress team which also doubles up as an R&D team. In its converting section, in addition to the Bobst Novacut die-cutter and the just installed Ambition folder gluer, the company also has two corrugation machines and is shortly adding another to further its strategic expansion.
The turnaround of the Bengaluru company is based on strategic modernization of its infrastructure, “When we bought the company three years ago, we saw that the machinery, especially in the converting department, was aging and needed an upgrade to keep up with the new demand. So, we decided to gradually replace them with brand new equipment. Two years ago, we got a Novacut and this year we bought an Ambition A2. We have seen a dramatic improvement in productivity because of the Bobst machines,” says Akshay Sai, one of the partners in the company.
Innova Printing and Packaging has managed to drastically improve its overall productivity of monocartons and corrugated boxes by employing Bobst technology in its converting section. The monocarton and corrugated box specialist has been a Bobst customer for two years now. It first bought a Bobst Novacut 106 die-cutter a couple of years ago and early this year it added the Bobst Ambition A2 folder gluer.
According to Sai, the Bobst machines have resulted in about a four-fold increase in productivity as well as a marked improvement in quality of finished cartons and boxes. “With the older folder gluer, we were only able to process only straight-line cartons. But with the Ambition, we can convert straight line as well as lock bottom cartons. This has helped us in getting more customers. Also, the new folder gluer has a built-in corrugation kit so that we could process E and F flute corrugated boxes in large scale. Bobst India’s after-sales support has also been a big positive,” adds Sai.
New focus area under the new management
Vijay Vardhan Pabbi says, “Innova Printing and Packaging now has the capability to convert 400 – 500 tons of paperboard and kraft every month. It supplies to customers in Karnataka as well as bordering states. About 80% of the cartons and boxes are used to pack goods that are exported.”
Under the previous management, Innova Printing and Packaging was making boxes to pack incense sticks and garments. The partners say that their strategic plan is to move to more upscale and premium cartons and boxes for the fast-growing electronics, toys, and industrial products industries.
Innova Printing and Packaging is planning further investments in the next 12 to 16 months. The company is also planning to add additional machines to scale up its corrugation and converting capabilities. “Our aim is to stand out by producing high-quality premium monocratons and E and F flute boxes,” says Akash Pabbi.
Covid boosts business
Like several packaging printers and converters, Innova has seen a sharp jump in business thanks to boost in demand for packaging products after the pandemic. The company expects the trend to continue. “Our business has seen strong growth since the first lockdown and we expect the growth to continue,” Pabbi concludes.
This article has been updated with revised inputs from Innova Printing and Packaging on 20 December 2021.
The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.
The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.
Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.
As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.
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