Mespack India eyes Rs 100 crore revenue

Innovative, flexible packaging machinery solutions

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Mespack
Mespack H-360 form-fill-seal machine is suitable for low, medium and large fill volumes. Photo – Mespack India

Flexible packaging, while fast-growing, is also fast evolving with better decoration, barrier properties, and sustainability. New and innovative methods continually offer more attractive packs, extended product protection, and shelf appeal. Mespack, headquartered in Barcelona, Spain, is a flexible packaging machine manufacturer that engineers and builds high-speed form fill seal machines for food, beverage, pharmaceutical, chemical, confectionery, cosmetic, and personal care sectors.

Mespack started its Indian operations at Thane, a Mumbai suburb in 2012 focusing on end-of-line localization, sales, and integration. “At Mespack, we seek packaging innovations and believe in giving new concepts and technologies to our customers,” says Anthony D’souza, managing director, Mespack India.

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Anthony D’souza, managing director, Mespack India

The company has a broad portfolio of packaging solutions in horizontal and vertical form fill and sealing machines, end-of-line, forming, filling and sealing sachets, stick pouches, flow packs, thermoforms, and others. Mespack India offers these solutions to Unilever, L’Oreal, Godrej, Mylan, Lupin, and many others. D’souza asserts, “Even though the most expensive in the market, we sell the most machines. We are known for the quality of our machines as they are trouble-free.”

“If properly maintained, our machines give the same efficiency and productivity year after year. In horizontal and vertical machines, Mespack India has the biggest set-up in selling machines by foreign companies in the country,” he says. The company has sold around 400 machines in India, which is a competitive number in the market.

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Mespack India offers a wide range of packaging solutions in horizontal and vertical form fill and sealing machines, end-of-line, forming, filling and sealing sachets, stick pouches, flow packs, thermoforms, and others

Evolving to satisfy customers

Supplying machines manufactured in Europe, Mespack India manufactures spares and manages after-sales services locally. The company has localized spares up to 90%, for handling the urgent requirements of the market and also to reduce costs. However, essential and high-end spares are imported from Europe.

Mespack India offers service support to neighboring countries like Bangladesh, Nepal, Sri Lanka, and others as well. “Our machines are a mix of longevity, quality, sustainability, and productivity. We ensure proper handholding to the customer for smooth after-sales operations,” he claims.

Packaging innovations and R&D

According to D’souza, the company is working with its customers on new concepts yet to come to the market. Refraining from providing details as some of these solutions are still under evaluation, he said, “We have offered alternative solutions for single-use plastics and have done a major revamp in recyclable and multilayer films as our machines are compatible with sustainable materials.”

However, the pandemic has brought with a shift from sustainability concerns to health and safety. According to him, only 10 to 15% of the customers look into this aspect, but he is hopeful that sustainability will again take a front seat. “We were ready last year as we have made many changes and will continue to develop new solutions in parallel.”

End of line solutions

Besides form fill and seal equipment, Mespack integrates the entire conveying system for some customers. He says, “We don’t make everything but do integrate the packaging lines with other machines or equipment including vision control, metal detectors, and check-weighers.”

The market is for the opportunist

During the pandemic and the poor economic scenario, where many companies complained about business losses, Mespack India was able to sell machines every month. According to D’souza, Mespack India till last December was an Rs 80 crore company, growing by leaps and bounds.

He believes that “The market is for the opportunist. Today, the market is starving for a product. It is up to you to encash the opportunity to your side. We at Mespack have confidence that we would achieve what we targeted last year, and we are targeting to be at Rs 100 crore by December 2020,” he concludes. 

 

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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Technical Editor - Mandeep Kaur is working with IPP Group and holding editorial responsibilities for the IndiFoodBev and PSA Healthcare platforms. Earlier she handled editorial responsibilities of food, beverage, and agriculture publications at another publisher. A gold-medalist in M Tech (Food Technology), she has hands-on experience in operating different types of instruments related to physico-chemical testing of grains and flour. She has worked at Evalueserve in the Intellectual Property (IP) division for more than three years handling projects in the life sciences domain.

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