Packraft Container India’s corrugated packaging products at PackPlus

Family-owned business turns to sustainable solutions

Vanshay Vashishta, director of Sales at Packraft Container India at the company's stand at Pack Plus 2023. Photo PSA

Packraft Container India showcased its corrugated packaging, angle boards, and honeycomb board at the PackPlus exhibition in New Delhi’s Pragati Maidan. Packraft, which operates under the brand names Safepack and Safecore, participated in the exhibition to have a good turnaround, develop an all-India presence, and foster new professional relationships.

The Faridabad-based family business, started in 2001 by Vijay Kumar Vashishta, is run by his sons Vikram Vashishta and Pawan Vashishta and grandson Vanshay Vashishta. The company manufactures all kinds of industrial packaging solutions, including corrugated boxes, honeycomb core and boards, angle boards, and paper packaging products such as pallets. Packraft supplies its products all over India and exports to Saudi Arabia, West Asia, and many parts of Europe.

India’s corrugation industry is highly competitive with a host of players in the market, says Vanshay Vashishta, director of Sales at Packraft. “We feel our products are a little different from the other options available in the market. We make our products with love and perfection.”

The pulp-holding, honeycomb board, which is a replacement for thermocol, and composite cans made of paper are some of the new advancements in the paper industry, Vashishta said, adding that the paper industry is an evergreen market as with growing demand, people are turning to sustainability. “We have created corrugated board from recycled paper in order to make it more environment-friendly.

Packaging South Asia — resilient, growing and impactful — daily, monthly — always responsive

The multi-channel B2B in print and digital 17-year-old platform matches the industry’s growth trajectory. The Indian, South Asian, Southeast Asian, and Middle East packaging industries are looking beyond the resilience of the past three years. They are resuming capacity expansion and diversification, with high technology and automation in new plants and projects.

As we present our 2024 publishing plan, India’s real GDP growth for the financial year ending 31 March 2024 will exceed 6%. The packaging industry growth will match the GDP growth in volume terms and surpass it by at least 3% in terms of nominal growth allowing for price inflation in energy, raw materials, consumables, and capital equipment.

The capacity for flexible film manufacturing in India increased by 45% over the past four years. With orders in place, we expect another 20% capacity addition in 2024 and 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels are growing similarly. As the consumption story returns over the next six months, we expect demand to return and exceed the growth trajectory of previous years. The numbers are positive for most of the economies in the region – and as shown by our analytics, our platform increasingly reaches and influences these.

For responsible and sustainable packaging, with its attendant regulations and compliances, there is significant headroom to grow in India and the region. Our coverage includes the entire packaging supply chain – from concept to shelf and to waste collection, sorting, and recycling.

We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers. This is a large and complex canvas – the only thing that can work is your agile thinking and innovation together with our continuous learning and persistence.

The coming year looks to be an up year in this region, and this is the right time to plan your participation and marketing communication – in our rich and highly targeted business platform with human resources on the ground. Share your thoughts and plans to inspire and mobilize our editorial and advertising teams!

For editorial — for advertisement and for subscriptions

– Naresh Khanna (25 October 2023)

Subscribe Now
unnamed 1


Subscribe to our Newsletter


Please enter your comment!
Please enter your name here