Syntegon to debut at AIPIA Virtual Congress on 10 September

AIPIA Virtual Congress Update: Sustainability and Smart Packaging 

Syntegon will take part in the AIPIA Virtual Congress on 10 September 2020
Syntegon will take part in the AIPIA Virtual Congress on 10 September 2020
One of the newest, but already one of the biggest names in Packaging Technology Syntegon Technology (the new name of Robert Bosch Packaging) is making its Congress debut with a presentation on a very ‘hot’ topic, even in these pandemic-dominated times.  Fit for Sustainability – How smart packaging and digitization can support players along the value chain will present a practical concept that can link packages to value chain data in order to make good sustainable solutions even better.

Many brand owners and companies along the supply chain invest heavily to bring sustainable packaging solutions to the shelf. However, deciding on suitable sustainable solutions is often not easy, says Syntegon. What appears like a simple choice of material, at first glance, often turns out to be a more complex task requiring information along the entire value chain.

Capturing and storing data such as material production parameters, product properties and packaging processes as well as logistics and disposal can contribute to optimizing sustainable packaging. Matthias Klauser, expert in sustainable packaging solutions at Syntegon Technology, will explain how this can be achieved.

In another presentation Dr Nathalie Muller, program manager at Inspectron will showcase MagID – a completely new way to overtly or covertly mark items or packaging. As part of the verification-as-a-service platform it can be used to identify and authenticate, as well as for secure track & trace in the supply chain. MagID, a magnetic barcode, has been referred to as a “chip-less NFC”, making it environmentally friendly Inspectron and its partners say.

Two other sessions will feature smart packaging’s contribution to the recycling and circularity issues facing the packaging sector: Ivan Gonzalez, CEO Recycl3R Solutions, will discuss How smart packaging can increase the recycling rates and increase consumer engagement with easy to implement solutions;  and a whole panel session is devoted to Recycling and circularity… how digital fits in.

So if sustainability is high on your agenda, but Smart Packaging is too, come and listen to how they can work together.

Register here

The above article is reproduced with permission from the AIPIA

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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