“We are pleased to be entering into this important relationship for the benefit of the Turkish printing industry,” said Doğu Pabuççuoğlu, general manager of Matset Matbaa Makine ve Malzemeleri San. A.Ş. “We were particularly attracted by the high quality of Asahi’s water-based flexographic plates and CleanPrint strategy.
As our customers become more familiar with the benefits of CleanPrint, we expect to be able to significantly increase Asahi’s market share in the Turkish market. These benefits include improved Overall Equipment Effectiveness with Asahi plates and processors, important to enable the Turkish market to hold a competitive global position.”