Durst invites converters to Durst Expo 2022

An alternative label event in Brixen Italy – 26 to 29 April 2022

Applications label. Photo Durst

Durst, in inkjet label printing, together with AB Graphics, Actega, Avery Dennison, Fedrigoni, OMET, UPM Raflatac and other industry-leading companies, invites guests to an international in-house event from 26-29 April at Durst headquarters. Converters, press representatives and those interested in high-quality label production will have the opportunity to experience the latest innovations from participating companies and the proven Tau RSC printer portfolio.

Durst Tau RSCi Press.
Photo Durst

“After the cancellation of Labelexpo Europe 2022, we immediately agreed to still offer our existing and future customers the opportunity to experience live the full range of our globally well-established label printing solutions and all innovations during this time. That’s why we are organizing Durst Expo 2022 – Label together with many industry-leading companies at Durst’s headquarters in Brixen, Italy,” said Martin Leitner, Durst Product manager Label and Flexible Packaging.

Over three and a half days, the event will feature a varied program of Tau RSC live demonstrations, panel discussions, inspiring keynote speeches and presentations from participating companies and customers. The Italian coffee bar at the Durst lounge also provides a setting for an intense exchange of ideas in a relaxed atmosphere.

Since the best ideas and projects are often born out of the box, guided e-bike tours into the surrounding mountains and guided tours through the historic city center of Brixen with tastings of regional products round off the program.

“The event is open to all label converters from around the world. We look forward to meeting you in the beautiful city of Brixen,” adds Thomas Macina, Global Sales director Label and Flexible Packaging.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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