AIPIA World Congress 2019, Amsterdam – Part 1

AIPIA World Congress 2019 closed its doors following a successful event for smart packaging. More than 350 delegates (including over 30 brand owners) were audience to more than 60 speakers and were able to see more than 30 companies demonstrating the latest technologies and services on offer. Among the highlights on the main stage were two brand challenges. The first, by Abbott Laboratories, saw eleven companies pitch their ideas for connected health packaging to offer trust and credibility and digital sustainability to build long-term value cost-effectively. Systech won the challenge, with runners up ‒ Arylla and Constantia Flexibles. The winner will continue its conversation with Abbott to develop a solution for the company. Next up was Coca-Cola, who challenged nine companies to help them with their aim to recycle each bottle or can by 2030. The company is heavily involved with a Deposit Return Scheme (DRS) but sees certain disadvantages in terms of costs of implementation and functioning of a DRS. The challenge that Coca-Cola proposed was how smart packaging could contribute to addressing the…

Choose your subscription to read more