Booking for interpack 2023 reaches 85% of its capacity

Registrations for the leading trade fair is still open

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Booking for interpack 2023 reaches 85% of its capacity
interpack will take place from 04 to 10 May 2023 at the Düsseldorf Trade Fair Centre

The registration window for the next interpack 2023, which will be held from 4 to 10 May 2023 at the Düsseldorf trade fair center, was set to open this year in autumn. Due to this year’s cancellation (because of the pandemic), which first delayed the trade fair until spring 2021 and then canceled it entirely, the companies that had already registered were given a one-off opportunity to rebook immediately for the next interpack, and this proposition was met with almost universal acceptance.

With new registrations from other companies, the bookings received by mid-August 2021 have already filled 85% of our capacity. “We’re excited by how enthusiastically our customers have taken up this offer. Again and again, we hear that you can hardly wait until interpack is back on again – as an in-person trade fair where you can meet face-to-face”, reports Thomas Dohse, Project Director for interpack. 

According to feedback from the industry, the pandemic showed that digital alternative events were seen as a plus that provided added value, but meeting in person at a trade fair is irreplaceable in generating new contacts and building trust, which is massively important. In addition, many companies demonstrate technically complex machinery and systems at interpack, and these need a detailed explanation and are often appraised while in operation by potential customers at interpack. These customers also benefit from being able to make immediate comparisons between solutions from different suppliers.

interpack 2023 new brand slogan- Simply Unique

interpack is living up to its promise as an internationally leading trade fair in the packaging industry and related processing industry in 2023 and is underscoring this with its new brand slogan, “Simply Unique,” which has recently been brought in and characterizes its image. 

“The uniqueness of interpack is primarily characterized by the unparalleled diversity of the products and services that our exhibitors offer, but it is rounded out by our special themes that pick up on the trends for the coming years. In 2023, sustainability and its facets will be even more significant than in years past, which means that we will be tackling this set of themes in cooperation with our partners. In addition to these impressive in-person offers, there will also be digital offers”, states Thomas Dohse.

In the past, interpack’s special themes have always grabbed the public’s attention, for example, Save Food, which aimed to reduce food waste, or the concept of the innovation parks which demonstrate smart solutions and approaches for specific issues, and which are now a firm favorite at the other international trade fairs held by the interpack alliance. The details on the individual special themes and also on additional digital offers at interpack 2023 will be made public during the coming year.

Interested companies can still register for interpack 2023 at www.interpack.com. interpack is a platform for complete value chains. This includes processes and machines for packaging and processing packaged goods, along with packaging materials, packaging containers, and packaging manufacture, complete with services for the packaging industry.

You can also still register for components, the trade fair for suppliers, which is held in parallel, at www.packaging-components.com.

 

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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