Konica Minolta exhibited its AccurioLabel 230 label printing machine at the seventh Labelexpo India show that took place at the India Expo Center in Greater Noida from 10 – 13 November 2022. There was palpable excitement among the exhibitors and customers alike over the exhibition that happened after a gap of four years after postponements because of the Covid-19 pandemic.
Vijay Kamat, product manager – IP, PP & IP marketing division at Konica Minolta, was upbeat. “This exhibition happened in a post-corona era. People were earlier skeptical about investing but we are now coming out of the Covid-19 pandemic. A lot of customers came to the Konica Minolta stand and we got positive inquiries about our label solutions. Konica Minolta was quite upbeat over this Labelexpo. People had been waiting for the event. We saw a lot of customers – especially owners, CEOs, and those who are able to take a decision – coming to the expo. This was a good experience for us,” Kamat told Packaging South Asia.
Kamat said this was a very important exhibition for the company, which showcased new products, new applications, and new workflows. “Konica Minolta is a leader in digital and production printing in India. We want to become a leader in industrial printing with our label solutions. Our strategy is to grow more in label solutions with digital applications.”
Explaining Konica Minolta’s range of label printing solutions, he said: “We exhibited the Konica Minolta AccurioLabel 230 label printing machine – our main product for the label industry. This is a CMYK four-color label press for short-run digital label printing. Other than that, we showcased live samples and product videos of a new machine that we are going to launch in the coming months – the AccurioLabel 400. The machine is coming with CMYK plus white. The machine is running at 39.9 meters per minute. There is a buzz over this machine in the label industry and people are quite upbeat about it.”
In 2022, the AccurioLabel series of products crossed a thousand installations worldwide. In India, the range has had 13 installations so far and the numbers are steadily growing.
Kamat shared his views on the Indian label industry, “When we examine international and local surveys, we see that the label and packaging business is growing, especially in India, China, and South East Asia. Companies are ready to invest in the technology, people, and on overall infrastructure of this business, other than what we have already for production printing. Konica Minolta is building a team with sales, service, marketing, and business development members to take care of the growth and to give a consultative approach to the customers.”
