At Packvision Expo 2025, Videojet Technologies, a global name in coding, marking, and printing solutions, showcased three of its technologies designed for industries such as FMCG, pharmaceuticals, food and beverage, and logistics.
The three technologies displayed were the continuous inkjet printer (CIJ), thermal transfer overprinters (TTO), and laser marking systems. Each of these solutions is engineered to meet the demands of manufacturers for precision, speed, and efficiency in product identification.
The CIJ printer, known for its versatility, can print batch codes on any surface, making it ideal for high-speed production lines. The TTO solution is best suited for printing on flexible films and packaging materials, commonly used in the food and pharmaceutical industries. The laser marking system offers permanent, high-quality coding that enhances traceability and helps combat counterfeiting.
Praveen Lanjekar, territory sales engineer, Videojet, highlighted the importance of the laser marking solution. “This technology is particularly beneficial in helping companies avoid counterfeiting while minimizing consumable usage,” he explained. “Laser marking significantly reduces machine downtime and ensures products remain authentic, safe, and of higher quality.”
Videojet’s solutions are accompanied by advanced software that improves line productivity, reduces human errors, and ensures compliance with regulatory standards. Their systems integrate with various manufacturing environments and are built to support long-term, reliable operations.
Rohan Vivekanand Bhingardive, territory sales manager, Videojet, offered insights into the growing significance of inkjet technology in the Indian market. “The inkjet market in India is massive and growing steadily,” he noted. “With the FMCG sector expanding and a population that drives consumption, the demand for efficient and flexible coding solutions like inkjet is naturally on the rise. There is already significant investment being made in this segment.”
Bhingardive emphasized that Videojet’s approach is customer-centric. “Our development cycle is guided by customer feedback. We take inputs from real production environments and continually improve our machines, both in terms of performance and usability. Upgrading our technology is a continuous process,” he said.
The Videojet team reported a high level of engagement at their booth, interacting with visitors from various sectors. The footfall at the stall translated into promising leads.
