IppStar Survey – Webinars, optimism and recovery in the times of Covid-19

A survey of printers, converters and brand owners

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Consumption in the time of Covid-19 Photo News8Plus via Internet

Currently, we at IppStar are doing an electronic and phone call survey to know the effect of the Covid-19 lockdown in India on the printing and packaging industry and the perception of the industry’s emergence from this disruption. With your cooperation, we plan to make the results public by 10 May 2020.

From the two webinars that I have participated in concerning the print and packaging industry, I have found on the one hand wild optimism and the usual stuff about the bright future. On the other hand, there has been some realism based on how little we really know about Covid-19 and its potential spread and implications in India. There are all kinds of undercurrents such as financial help from the government, the costs of hygienic precautions in the workplace, the health and safety of workers, and the rate at which the economy will come back to what is being called “the new normal.”

Give us three minutes of your valuable time. Here is the link to the quick digital survey
https://forms.gle/kzZPvYrYQoT6a9Lb6

IppStar (IPP Services Training and Research Pvt. Ltd) is the leading market research company that provides on the ground and face to face research, training and consultancy to the printing, packaging and publishing industry in India. From time-to-time, we do small web-based surveys supported by our research executives to understand the current scenarios and upcoming industry trends. Since we have probably talked to you numerous times over the past 20 years and asked you many questions in confidence you can expect a call from our two full-time researchers who may have even met you in the past and visited your plants. This is the first time that they cannot actually travel across the country and come and see you so it would be good if you can answer our questions online.

Results of IppStar Survey of brand owners, printers & converters on recovery from Covid-19 lockdown

The impact, resilience, and growth of responsible packaging in a wide region are daily chronicled by Packaging South Asia.

A multi-channel B2B publication and digital platform such as Packaging South Asia.is always aware of the prospect of new beginnings and renewal. Its 16-year-old print monthly, based in New Delhi, India has demonstrated its commitment to progress and growth. The Indian and Asian packaging industries have shown resilience in the face of ongoing challenges over the past three years.

As we present our publishing plan for 2023, India’s real GDP growth for the financial year ending 31 March 2023 will reach 6.3%. Packaging industry growth has exceeded GDP growth even when allowing for inflation in the past three years.

The capacity for flexible film manufacturing in India increased by 33% over the past three years. With orders in place, we expect another 33% capacity addition from 2023 to 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels have grown similarly. The numbers are positive for most of the economies in the region – our platform increasingly reaches and influences these.

Even given the disruptions of supply chains, raw material prices, and the challenge of responsible and sustainable packaging, packaging in all its creative forms and purposes has significant headroom to grow in India and Asia. Our context and coverage engulf the entire packaging supply chain – from concept to shelf and further – to waste collection and recycling. We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers.

In an admittedly fragmented and textured terrain, this is the right time to plan your participation and marketing support communication – in our impactful and highly targeted business platform. Tell us what you need. Speak and write to our editorial and advertising teams! For advertisement ads1@ippgroup.in , for editorial info@ippgroup.in and for subscriptions subscription@ippgroup.in

– Naresh Khanna

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Editor of Indian Printer and Publisher since 1979 and Packaging South Asia since 2007. Trained as an offset printer and IBM 360 computer programmer. Active in the movement to implement Indian scripts for computer-aided typesetting. Worked as a consultant and trainer to the Indian print and newspaper industry. Visiting faculty of IDC at IIT Powai in the 1990s. Also founder of IPP Services, Training and Research and has worked as its principal industry researcher since 1999. Author of book: Miracle of Indian Democracy.

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