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Understanding Sustainable Packaging
Unfortunately, a lot of incorrect notions still abound, helped in no small measure by many different reports and claims or counter-claims published by a wide variety of people or organisations, each with different axes to grind, all intent on saying, a la Jack Horner, “what a good boy I am”. Everybody but everybody is bursting his guts to announce how good and responsible a corporate citizen and “green” he is and how many barrels of oil he’s saved or how many cars he’s taken off the road. Many of these claims are misleading or exaggerated. A lot of confusion certainly exists on what really constitutes sustainability in packaging. This write-up is an attempt to explain the basics involved though it must be admitted that the whole mélange of issues is aggravatingly complex and beset with contradictions and conflicts of interest between different fundamental objectives.
The Design of Luxury
It is widely acknowledged by now, that there is a discernible change in Indian consumer behaviour. Changing consumer habits are spurring demand for better packaging materials. More products are becoming affordable to a larger section of the population. More and more women are entering the corporate world and middle income families are rising up the income ladder. This overall economic growth has benefited the consumer goods market immensely. Many of the products that were considered luxury items a couple of years back are becoming items of daily consumption. This is vividly evident in the personal care and toiletries industry.
Web Enabled Collaboration
In my last article, I ended by saying that I was pretty much excited about Web Enabled Collaboration, which takes workflow management to a higher level. We will first look at the arguments for using it and also at the enabling technology.
The Burgeoning Packaging Industry of China
This is not surprising given that just China’s manufacturing exports are estimated to have exceeded US$ 1 trillion and this naturally means that the packaging required for these would largely have to come from China itself. According to one estimate
Sustainable Packaging What It Really Means
In our last issue, we had cited two statements most people believe to be true. These are: – Packaging made from natural and renewable agricultural materials like corn and wood is more environment-friendly.
– Packaging that is biodegradable is more environment-friendly.
We had gone on to say that these are both myths and, based on existing knowledge, incorrect when viewed scientifically. Let us see why this is so.
– Packaging that is biodegradable is more environment-friendly.
We had gone on to say that these are both myths and, based on existing knowledge, incorrect when viewed scientifically. Let us see why this is so.
Taking Stock
Glass is one of the earliest packaging materials used by man and has rendered yeoman service to the packaging industry. The making of glass started with the invention of the blowpipe more than 3
New Products and Processes – July August 2007
Glassleeve – A shock-free solution
Whether it be the variety of grape, wine-making methods, or types of consumption, wine is in the throes of globalisation. At a time when this traditional culture is being exported to all four corners of the earth, it is up to marketing to differentiate the offer. In answer to this challenge, the Sleever’s Glassleeve has become a decisive component of winegrowers’ packaging strategy.
A Saga of Passion
In the verdant countryside of Sonagadh, a little over 80 km east of the city of Surat in Western India, J.K. Paper Mills Ltd.(JKPL) have integrated a 60,000 MTPA state-of-the-art coated paperboard mill with their existing pulp & paper plant. This gives them a logistical advantage, being positioned near a large consumption area – the industrially developed western region. Another paper & pulp plant is located in Orissa on India’s eastern seaboard. All plants are ISO 9001-2000 and ISO 14001 certified.
Digital Printing Comes of Age
For a long time, digital Printing was considered a solution for print-on-demand only and most people (myself included, I must admit) were skeptical about its being a serious contender for package printing, a segment that is driven by high speeds (e.g. 1000 meters/minute for any high-end gravure press), high rates of output and the wider widths that are necessary to achieve this.

