Amcor to build innovation centers in China and Belgium

The facilities will be ready by mid-2022

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Amcor's innovation centers in China and Belgium
Amcor's innovation centers in China and Belgium

Amcor, a global leader in developing and producing responsible packaging, will build two new state-of-the-art innovation centers in Belgium and China. The new facilities in Ghent and Jiangyin will welcome customers as of mid-2022, with full build-out over the next two years. The total investment is expected to be approximately $35 million.

The new centers expand the global reach of Amcor’s innovation network, which currently includes flagship sites such as Neenah, Wisconsin, and Manchester, Michigan, in the US and smaller sites around the world. The broader network will allow customers globally to tap into the company’s deep material science expertise and packaging development capabilities.

“Our innovation centers have already become trusted destinations for some of the world’s biggest brands as they work to improve both the sustainability of their products and the overall consumer experience,” said Peter Konieczny, chief commercial officer for Amcor. “We’re excited to expand our global innovation network and remain the growth partner of choice for customers across the world.”

Amcor to develop recyclable or reusable products by 2025

The centers will include differentiating features that are in high demand from customers:

  • Immersive customer experience facilities to generate consumer insights, run co-creation sessions and conduct rapid prototyping.
  • Advanced analytical and material science labs.
  • Dedicated pilot manufacturing equipment.
  • Packaging machinery that replicates customer operations to run trials without disruption to customer production.
  • The latest packaging recycling and composting know-how across multiple materials.

“Our innovation and design centers offer customers a unique space to test new ideas and technologies across a variety of materials and formats without disrupting commercial operations,” said William Jackson, chief technology officer for Amcor’s flexibles business. “Our customers will be able to access our innovation capabilities wherever they are in the world and benefit from a seamless transfer of expertise and knowledge across the network.”

Amcor dedicates more than $100 million annually to its industry-leading research and development activities. The company was the first packaging solutions provider pledging to develop all its products to be recyclable or reusable by 2025 and is on track to meet that commitment.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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