Afra–Etirama Open House in Dubai – 1 to 20 August 2021

Etirama to introduce SPS2 servo driven flexo label press

Afra–Etirama Open House in Dubai – 1 to 20 August 2021
Etirama SPS2 press

Afra International is planning to organize an Etirama Open House at the Afra Demo Centre in Dubai. It is scheduled to be held from 1-20 August 2021. Etirama will introduce what it calls its versatile and affordable servo-driven narrow web flexo label press SPS 2. This flexo press is made in Brazil by Etirama, a renowned South American press maker with over 70 years of experience.

Afra will be discussing the Etirama SPS2 press features in the event

Etirama SPS2 press has a set of configurations that include the high-performance servo-driven flexo press, UV drying systems, hot air dryers with temperature control, up to ten print stations. The press runs at speeds up to 150 meters a minute, on substrates with widths up to  350 mm. Cold stamping, UV lamination, and many more options are available.

Afra’s all the live demo sessions are performed by a fully vaccinated team, strictly adhering to comprehensive Covid-19 protection norms for visitors on these twenty days. So, register the slot in advance to avoid any inconvenience and grab the opportunity to attend this event. Registrations are being done by contacting on a number +971 52 601 2862 or, you can email at to get your slot.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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