Registration opens for virtual.drupa 2021

Knowledge transfer, networking, and lead generation from 20-23 April

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drupa exhibitors and interested companies from the international printing industry now have the opportunity to register for participation in virtual.drupa. After the face-to-face format of the world’s leading trade fair had to be canceled due to the Corona pandemic, drupa will now take place in a virtual format from 20-23 April 2021. During the four-day online show, companies will present themselves and their products to the global print community, interact and reactivate their business by generating important leads and sharing expert knowledge.

Companies can now register for the virtual drupa at https://virtual.drupa.com. The basic package includes a presence in the Exhibition Space, where the company profile, service, and product offerings are displayed in an online showroom. Keywords, product categories, and video presentations guide interested parties to the various profiles, which remain accessible for information and interaction after virtual.drupa, regardless of time and place. Based on the information in the showroom, visitors can find exhibitors via profiles and keywords to get in touch with. With the help of matchmaking, exhibitors can also interact personally with existing and new customers in the Networking Plaza and arrange meetings after registration. This allows targeted networking in the run-up to the virtual event. The tool not only simplifies the first contact but also specifies – based on the participants’ match in product categories and structural questions.

The basic package can be expanded with additional individualized services that set the company apart from its competitors. For this purpose, marketing tools such as the integration of company logos, additional product categories for even better findability or prominent placements of advertising banners that actively lead visitors to the online showroom will be available from the end of January. Live web sessions, which enable direct interaction and exchange with relevant target groups and subsequently promote more in-depth, individual contact, are also particularly interesting for generating new contacts.

In addition to the Exhibition Space and the Networking Plaza, virtual.drupa invites you to transfer knowledge in the Conference Area with top topics from the drupa Hotspots. Internationally renowned speakers will present best cases and highlight the influence of global trends such as the circular economy, sustainability, and the connected consumer on the industry.

The drupa preview already gave a foretaste of how the three pillars of the virtual drupa will look. Its three main pillars will be expanded into virtual.drupa and bring the worldwide community together with its comprehensive range of offers. The drupa preview conference program will take place for the last time on Tuesday, 23 February.

All information on the service description and participation in virtual.drupa is available at https://virtual.drupa.com. Visitors can register free of charge from March 2021

The impact, resilience, and growth of responsible packaging in a wide region are daily chronicled by Packaging South Asia.

A multi-channel B2B publication and digital platform such as Packaging South Asia is always aware of the prospect of new beginnings and renewal. Its 16-year-old print monthly, based in New Delhi, India has demonstrated its commitment to progress and growth. The Indian and Asian packaging industries have shown resilience in the face of ongoing challenges over the past three years.

As we present our publishing plan for 2023, India’s real GDP growth for the financial year ending 31 March 2023 will reach 6.3%. Packaging industry growth has exceeded GDP growth even when allowing for inflation in the past three years.

The capacity for flexible film manufacturing in India increased by 33% over the past three years. With orders in place, we expect another 33% capacity addition from 2023 to 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels have grown similarly. The numbers are positive for most of the economies in the region – our platform increasingly reaches and influences these.

Even given the disruptions of supply chains, raw material prices, and the challenge of responsible and sustainable packaging, packaging in all its creative forms and purposes has significant headroom to grow in India and Asia. Our context and coverage engulf the entire packaging supply chain – from concept to shelf and further – to waste collection and recycling. We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers.

In an admittedly fragmented and textured terrain, this is the right time to plan your participation and marketing support communication – in our impactful and highly targeted business platform. Tell us what you need. Speak and write to our editorial and advertising teams! For advertisement ads1@ippgroup.in , for editorial info@ippgroup.in and for subscriptions subscription@ippgroup.in

– Naresh Khanna

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