Ritrama SpA, the Italian multinational leader of self-adhesive materials, has introduced EDEN, a revolutionary natural paper specifically for the labeling of wine, spirits and beer. EDEN is an environment-friendly innovation and is composed of dried grass fibers and pure virgin cellulose fibers.
For consumers to buy a bottle of wine, label plays an important role. The label must interpret the wine’s personality, story, quality, taste and fragrance. EDEN inherently transmits the values of a natural, healthy, organic and environment-friendly product. It will be one of the flagship products of the next wine, spirit and craft beer label collection labels and films.
Besides the unmistakable grain of the face material, color and grassy smell perfume, the innovative composition also ensures the lowest possible environmental impact. In fact, the presence of up to 50% of dried grass fibers in the pulp, reduces the consumption of water and electricity, with a consequent reduction in the quantity of CO2 released into the atmosphere.
EDEN is Forest Stewardship Council certified, which is an independent, non-governmental, not for profit organization established to promote the responsible management of the world’s forests. With the introduction of FSC-C106281 certified product, Ritrama confirms its commitment to the development of an environmental and production policy that places emphasis on sustainable and technologically innovative solutions for customers.
Just like its pure and unique name, EDEN tells the story and life of all those wines and beers produced according to ancient and artisanal methods, obtained with organic and sustainable methods reminding of the perfect coexistence between man and nature.