On 25 March at the Gallus Wine Label Days, the Gallus Group subsidiary of Heidelberg, announced the global commercial availability of Gallus MatteJet, its new matte finishing technology for the Gallus One press. For the first time, this innovative technology allows converters to produce digital labels inline with a high-end matte finish at the touch of a button. Digital matte finish labels are set to boost the luxury look in the growing wine label segment.
Initially unveiled as a research breakthrough at Labelexpo Americas 2024, strong market demand led Gallus to fast-track the development of MatteJet. The traditional digitally printed gloss finish, is described as one of the foremost barriers to digital label adoption. MatteJet paves the way for broader use in labels and packaging – particularly in high-end segments like wine and spirits where brands demand a sophisticated, premium matte finish.
With the value of the global wine label market estimated at over US$ 3.5 billion and on a steady growth trajectory, projected to reach US$ 5.8 billion by 2033, the new technology delivers a significant opportunity for converters to tap into a lucrative new revenue stream.
Dario Urbinati, CEO, Gallus Group comments, “Until now, matte finishing for digital inkjet has only been achievable through the addition of integrated flexo units or post-processing equipment to utilize matte coatings – adding time, complexity and cost. Now, by eliminating the need for these types of varnishes, customers can unlock various efficiencies whilst retaining the surface texture of their desired substrate. This also in hand eliminates any required tooling and cleaning of coating machinery, adding up to a significant overall benefit.
“Three years ago, with the launch of the Gallus One, we addressed the TCO barrier to profitable digital labels. With MatteJet, we’ve taken this concept further, bringing all the advantages of digitally printed matte labels to premium brands – including short runs, reduced inventory, enhanced sustainability, personalization, and on-demand printing. These strategic developments demonstrate our commitment to closing the gap between the vast promise of digital technologies and the current reality for businesses across our industry. Making the embrace of digital solutions an accessible and profitable path for more converters and further supporting the drive towards ‘smart, connected, printing’ this innovation effectively completes the circle for premium digital labels.”
Gallus MatteJet integrates effortlessly with the Gallus One, the company’s flagship digital label press. The innovation can now be incorporated into both the 340 mm printing width and the newly-expanded 430mm web width – enhancing the System to Compose concept and boosting performance and flexibility for businesses. Offering a modular blend of workflow and service options as well as equipment, System to Compose provides compatibility across Gallus’ leading product lines and enables converters to cost effectively adapt their technology offering to meet changing market needs.
The new addition to Gallus’ ecosystem further strengthens the future of ‘smart, connected printing’ by embracing the shift towards new digital technological advancements and reinventing processes across multiple areas in the printing industry.
Gallus MatteJet also represents the latest innovation from the Gallus Experience Center launched two years ago in St Gallen, as an industry touchpoint to foster innovation through collaboration. Now a valued hub for education, training, R&D and industry advancement, the Center has served as the incubator for a number of pivotal technology and business partnerships, uniting industry leaders. Among these, one of Gallus’ longest-standing partners, GEW, played a role in the development of Gallus MatteJet – demonstrating the power of collaboration in driving innovation and delivering effective, real-world solutions that drive the industry forward.
Dario Urbinati concludes, “It has been incredible to witness the enthusiastic response to Gallus MatteJet from our customers and to share their excitement. We believe MatteJet exemplifies the innovation, expertise, and customer focus that Gallus and Heidelberg bring to the industry. We look forward to seeing its impact on the market and the opportunities it facilitates for label businesses.”
