AWA
The NWA report brings in-depth insights into the technologies used for product identification and decoration on beer packaging

Change is a constant in the global beer market today, as a result of mergers and acquisitions, the rise of micro-breweries, legislation, and new trends in beer packaging and labelling. The third edition of AWA Alexander Watson Associates’ established Global Beer Label Market Study 2013 is newly published, bringing in-depth insights into the global market’s preferences by region, in terms of the technologies used for product identification and decoration on beer packaging. AWA estimate that, in the medium term, global beer production will grow in value terms at an annualized rate of 2.4% – thus a market which is of considerable interest to suppliers of labels using all the available technologies.

Trends in North and South America, Europe, Asia, Africa, and the rest of the world are all documented, with expert analysis of key demand influences and market drivers in each of the regions. Regionally preferred container choices and labelling and decoration technologies are discussed, and various market structures are presented in the context of environmental issues, taxation and other legislation, and consumer attitudes. The report concludes with a directory of international industry suppliers.

The Global Beer Label Market Study 2013 brings together AWA Alexander Watson Associates’ extensive knowledge base on the speciality paper, film, packaging, coating, and converting sectors with up-to-date global research on the physical markets for beer. The report is available to order online via the AWA Alexander Watson Associates website, www.awa-bv.com, along with details of all other currently available market studies and related conferences and events.

Packaging South Asia — authentic, impactful and influential

An English-language packaging industry B2B platform in print and web, Packaging South Asia is in its 19th year of publication. We do not make any claims about being the best or the most widely read. However, if you are interested in targeting the Indian and South Asian markets to sell equipment, technology, software, and consumables, we can help.

To improve your marketing and grow sales, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.

Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our platform and channels are differentiated by hands-on practice and an understanding of business and financials. Our team, including some of the best technical writers, is ready to meet you and your customers for content.

India and South Asia’s fast-growing packaging industry is continuously expanding capacities with efficiency and appropriate innovative technologies. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our monthly or two weekly packaging eZines.

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

Naresh Khanna – 21 January 2025

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