Ruparel
Managing director Vishal Ruparel with the new AccurioLabel 230

Gujarat-based Ruparel Foods (RFPL), part of Ruparel Group of Industries, recently invested in an Accuriolabel 230 at its packaging plant. Ruparel Foods – a premier packer, manufacturer, and exporter of private-label peanut butter to many countries – has been producing peanut butter since 2007. The Ruparel Group of Industries also consists of Ruparel Plastics, which manufactures PP and HDPE 3-strand ropes as well as Ruparel Nets, makers of HDPE fishing nets.

Ruparel Foods hopes to capitalize on the peanut butter market in the export regions. The company’s managing director Vishal Ruparel says RFPL is the largest manufacturer and exporter of peanut butter and paste from India in different variants and flavors. “We are the winners of the Peanut Butter award in the highest exports category, awarded by the Indian Oilseeds & Produce Export Promotion Council (IOPEPC) for the last four consecutive years.”

The AccurioLabel 230 is a digital label printing system that offers enhanced productivity, job flexibility, operability, and excellent image quality at an affordable cost. It is said to be a perfect fit for business expansion and parallel use with existing analog presses. Digital label printing offers several benefits such as fast turnaround, no plate making, high profitability, and skillless operations. “A printing system that offers enhanced productivity, job flexibility, operability, and enhanced image quality was our requirement and that is why we installed this technology,” he said.

The digital label press is advantageous for printing thin line expressions, variable data printing, and barcode printing, convenient for small point characters. It offers enhanced density for solid colors along with photographic image quality. It comes with a 15-inch display with the angle of the panel freely adjustable to suit the user and ensure high operability. It is most suitable for packaging foods, beverages, cosmetics, industrial products, etc.

RFPL is located in Mahuva in Bhavnagar district of Gujarat. Ruparel adds, “India is among the largest producers of peanuts since 2011. It produces the best species of peanuts in the world. Gujarat produces 75% of the peanuts grown in India. RFPL doesn’t have to go beyond 200 from the factory to procure peanuts. The company is a BRC and HACCP-certified food manufacturing factory with machinery imported from North America and Europe. 

The facility is equipped with a laboratory for the testing of Aflatoxin and Salmonella, and a spectrophotometer to match colors of the peanut butter and paste. It exports to around 25 countries — USA, Canada, Panama, Venezuela, Mexico, United Kingdom, Germany, Italy, France, Spain, Libya, South Africa, Jordan, Iraq, Oman, UAE, Saudi Arabia, Taiwan, South Korea, Japan, Australia, Mauritius, Papua New Guinea, Solomon Islands, and Fiji. 

The company plans to add more lines of manufacturing processed food related to breadspreads, cooking spreads, cooking ingredients and other nut-based spreads and snacks.

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Naresh Khanna – 21 January 2025

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