Ahmedabad-based Artisan Venture, a provider of sustainable custom labeling, recently installed a Jetrix-E hybrid digital label press manufactured and supplied by Colorix, an Orange company and a leading provider of advanced digital printing solutions.
With its manufacturing unit in Taluka Kalol, Gujarat, Artisan Venture specializes in high-precision flexographic and digital rotary die-cut self-adhesive labels for the pharmaceutical, FMCG, cosmetics, nutraceuticals, and flexible sachet packaging markets. Its clients include Apollo Hospital, Intas Pharmaceuticals, Zydus Hospital, and Larsen & Toubro.Â
The installation follows the successful commissioning of the first Jetrix digital label press at Swastik Arts, Mumbai, reinforcing the growing market acceptance of Jetrix technology among progressive label converters seeking enhanced production capabilities, premium embellishment options, and greater operational flexibility.
The newly installed Jetrix-E hybrid digital label press features 5-color digital printing integrated with pre-flexo and cold foil units, delivering a hybrid production platform that combines digital agility with the value-added capabilities of conventional label production.Â
Designed around Jetrix’s Digital + Flexo + Foil architecture, the press enables converters to produce premium labels with exceptional print quality, decorative enhancements, and efficient workflow integration.
As demand continues to rise for shorter print runs, faster turnaround times, SKU proliferation, and premium packaging aesthetics, hybrid digital production technologies are becoming increasingly important for forward-looking label manufacturers. The investment by Artisan Venture reflects this growing industry shift toward more versatile and future-ready production environments.
Hariom Dave, HOD – label and publication division, Orange O Tec said, “The successful installation at Artisan Venture represents another important milestone in the Jetrix journey in India. Following our first installation at Swastik Arts, Mumbai, this achievement further validates the industry’s confidence in the Colorix Jetrix platform and its ability to address the evolving requirements of modern label production. We are delighted to welcome Nikunj Shah, Kunal Patel, Virag Amin, and the entire Artisan Venture team to the growing Jetrix family.”
Nikunj Shah, director, Artisan Venture said, “We are pleased to partner with Colorix and invest in the Jetrix-E hybrid digital label press. The combination of digital printing, pre-flexo and cold foil offers a highly versatile production platform that will help us expand our premium label offerings and create new opportunities for our customers. We look forward to leveraging this technology to deliver greater value and innovation to the market.”
The latest installation strengthens Colorix’s position as a technology partner committed to bringing world-class digital label printing solutions to the Indian market. Backed by local sales, service, application expertise, and customer support, the company continues to support converters in their transition toward digitally enabled production environments.
