Mpacks
(left to right) Abhishek Tripathi, Russel Desilva, Anup Bajaj, chief executive officer, Jyoti Chaudhary, Nomita Roy — team of Mpacks, standing at their stall at PackPlus 2021, Pragati Maidan, New Delhi. Photo PSA

Packaging is a critical component of the national and international response to the core concerns of sustainable food consumption, which is obviously about reducing the environmental footprint of packaged food. An innovative sustainable packaging solution reduces food waste and loss while also addressing food safety concerns by preventing food-borne illnesses and chemical contamination. Furthermore, it must address the long-term critical issue of persistent plastic trash accumulation in the environment and the conservation of oil and food material resources.

Ghaziabad-based Mpacks is a manufacturer of paper-based food packaging. According to the most recent industry norms and standards, it is engaged in the development of a comprehensive variety of environmentally friendly packaging solutions. Its packaging is designed in-house by an in-house research and development team and is entirely comprised of ecologically friendly paperboard resources. The machines the company uses for producing its food packaging are all imported from China. The customers are hotels, restaurants, QSR/fast food, bakery, sweetshops, and other catering establishments.

Top-notch packaging for food items

Mpacks is dedicated to first-class packaging solutions for the food sector. A ready range of 41 products includes paper dips, containers, flat bowls, lunch boxes, food boxes, single-wall paper glasses, double-wall paper glasses, glass lids, and noodle boxes. At the recently concluded PackPlus 2021 in Delhi, Anup Bajaj, chief executive officer of Mpacks spoke with the Packaging South Asia team, “Our products are based on the current on-the-go lifestyle trends and offer great on-shelf-appeal.”

Mpacks
Mpacks showcases wide range of sustainable paper food packaging at packPlus 2021.
photo PSA

Mpacks takes in most of its papercraft material from Indian sources and some are imported from China for high-quality food-grade substrates. It produces 8, 12, 16-ounce (240 ml, 360 ml, 480 ml) cups and containers using paperboards with thicknesses of about 300 gsm. Providing complete solutions for food packaging, dining, and takeaways, and traveling, its customers include some of the significant brands in the country, such as Wok Man, Haldirams, Biryani-by-Kilo, Bercos, Big Brother Burger, Al-baik, and several others.

USPs of Mpacks – hot food-friendly and compostable materials

Mpacks packaging is water and greaseproof, hot content friendly, microwavable, tableware alternative. The custom and recyclable packaging uncaps a brand’s potential. Its paper lids for paper coffee cups are spillproof with five sizes on one single lid. The materials which Mpacks uses for its food packaging solutions can be disposed of in 84 days in a backyard compost.

On the company’s expansion plan, Bajaj mentions, “Today every company is trying to make sustainable products, but our company is a step ahead, and in the near future, new biodegradable paper laminates would come into the market.”

Our view

The Covid-19 pandemic brings new challenges among businesses and pushes them to innovate and adopt flexible and sustainable food packaging solutions. Before the pandemic, one new branded fast food outlet opened in India each day. And this is not something new to our culture, the consumption of food out of the home, in dhabhas, street food, on railway platforms, and in trains and planes is an immense industry.

There are lifestyle changes such as the dabbawalas of Mumbai threatened by quick delivery services of pizzas and various exotic cooked meals, but the overwhelming need for food out of home and food on the move is a necessary reality fueling a growing economy at every level. Out-of-home food, and even home delivery, quick service are nothing new, but as they take on a modern packaged avatar, they need to be sustainable and replace the use of plastic with food-grade and food-friendly paper-based recyclable and compostable solutions.

Packaging South Asia — resilient, growing and impactful — daily, monthly — always responsive

The multi-channel B2B in print and digital 17-year-old platform matches the industry’s growth trajectory. The Indian, South Asian, Southeast Asian, and Middle East packaging industries are looking beyond the resilience of the past three years. They are resuming capacity expansion and diversification, with high technology and automation in new plants and projects.

As we present our 2024 publishing plan, India’s real GDP growth for the financial year ending 31 March 2024 will exceed 6%. The packaging industry growth will match the GDP growth in volume terms and surpass it by at least 3% in terms of nominal growth allowing for price inflation in energy, raw materials, consumables, and capital equipment.

The capacity for flexible film manufacturing in India increased by 45% over the past four years. With orders in place, we expect another 20% capacity addition in 2024 and 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels are growing similarly. As the consumption story returns over the next six months, we expect demand to return and exceed the growth trajectory of previous years. The numbers are positive for most of the economies in the region – and as shown by our analytics, our platform increasingly reaches and influences these.

For responsible and sustainable packaging, with its attendant regulations and compliances, there is significant headroom to grow in India and the region. Our coverage includes the entire packaging supply chain – from concept to shelf and to waste collection, sorting, and recycling.

We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers. This is a large and complex canvas – the only thing that can work is your agile thinking and innovation together with our continuous learning and persistence.

The coming year looks to be an up year in this region, and this is the right time to plan your participation and marketing communication – in our rich and highly targeted business platform with human resources on the ground. Share your thoughts and plans to inspire and mobilize our editorial and advertising teams!

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– Naresh Khanna (25 October 2023)

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