Holosafe
Preeti Mishra, director of Holosafe Security Labels at Loupe India 2026. Photo PSA

Holosafe Security Labels, a Greater Noida-based provider of labels, flexible packaging, security and pharma solutions, highlighted its growing market footprint, expanding manufacturing infrastructure, and strategic direction at Loupe India 2026.

According to director Preeti Mishra, the company focused on engaging with industry partners, evaluating new technologies, and demonstrating its expanded capabilities beyond conventional hologram production.

A central focus of Holosafe’s presence at the event was demonstrating product differentiation amid a crowded market of converters. Mishra explained that while many exhibitors showcased similar label types produced on standard machinery, Holosafe aims to offer distinct, value-added products.

Among the highlights was a newly patented label displayed directly on the company’s stand, alongside revamped standard label formats designed to stand out through unique finishes and structural innovations.

On the company’s expansion strategy, Mishra detailed significant recent and upcoming investments. Following the earlier acquisition of a Multitec S3S press, Holosafe is setting up a new manufacturing plant and acquiring a wider-web flexo press in the next three months.

“The new facility features dedicated, highly sanitized, and dust-free floors aimed specifically at pharmaceutical applications. Another section will handle wider-web applications, including shrink sleeves and blister foils, alongside growing investments in RFID label integration,” she said.

To support this rapid expansion, Mishra emphasized a balanced approach to corporate growth. While sales and marketing efforts drive customer acquisition, the company is committing equal capital expenditure toward expanding its production, quality control, and manufacturing teams.

Over the next two years, Holosafe plans to establish a new corporate office that doubles up as an immersive experience center. Drawing inspiration from global facilities in Spain, China, and the US, the center will allow visiting clients to see real-world applications of Holosafe’s full portfolio, ranging from holographic solutions and shrink sleeves to RFID technology.

Beyond internal developments, Mishra shared her insights on the overall trajectory of the Indian packaging market. She highlighted India’s strong manufacturing capability, noting that domestic converters are achieving world-class quality at highly competitive rates that rival global manufacturing hubs.

“A growing willingness among Indian companies to invest in premium designs, creative packaging, and top-tier machinery is shifting global attention toward India as a hub for packaging excellence,” she said.

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