With new plant in Gujarat, Bostik foresees high growth

Opportunity in Indian adhesives through disruptive innovations

482
Bostik
Ganeshan MV, managing director of Bostik India at Labelexpo in Greater Noida

At Lableexpo India, Ganeshan MV, the managing director of Bostik India, explained the key role of adhesives in a variety of industries. “Adhesives are a performance product,” he said, “and not just at the point of supply but also for the lifetime of use of the product.” Bostik is a leading adhesive specialist in the country that emerged out of an agreement between Coates India and Bostik UK in 1991.

Headquartered in Bengaluru, the company now has three factories and 15 warehouses in the country. Last year it opened a new modern production facility in Gujarat. It has recently invested in state-of-the-art technology and equipment to produce advanced hot melt pressure-sensitive adhesives (HMPSA) for a range of industrial sectors including tapes and pressure-sensitive labels, transport and footwear. At Lableexpo in Greater Noida, the company showcased its range of adhesive solutions including smart adhesives for label applications using difficult substrates.

Ganeshan explained to us that the Indian adhesives market is currently in the region of US$ 1.3 billion (approximately Rs. 9,000 crore) and is growing rapidly. “With the rapid growth of India’s adhesives market through disruptive innovations, we have new opportunities,” he said. “Our key strengths in India would include flexible food packaging where we would see a growth of more than 25% this year. With the market growing at more than 10% and also having a new plant in Gujarat to service a range of new and existing customers, we expect to keep up a strong growth momentum in this segment.”

The impact, resilience, and growth of responsible packaging in a wide region are daily chronicled by Packaging South Asia.

A multi-channel B2B publication and digital platform such as Packaging South Asia.is always aware of the prospect of new beginnings and renewal. Its 16-year-old print monthly, based in New Delhi, India has demonstrated its commitment to progress and growth. The Indian and Asian packaging industries have shown resilience in the face of ongoing challenges over the past three years.

As we present our publishing plan for 2023, India’s real GDP growth for the financial year ending 31 March 2023 will reach 6.3%. Packaging industry growth has exceeded GDP growth even when allowing for inflation in the past three years.

The capacity for flexible film manufacturing in India increased by 33% over the past three years. With orders in place, we expect another 33% capacity addition from 2023 to 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels have grown similarly. The numbers are positive for most of the economies in the region – our platform increasingly reaches and influences these.

Even given the disruptions of supply chains, raw material prices, and the challenge of responsible and sustainable packaging, packaging in all its creative forms and purposes has significant headroom to grow in India and Asia. Our context and coverage engulf the entire packaging supply chain – from concept to shelf and further – to waste collection and recycling. We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers.

In an admittedly fragmented and textured terrain, this is the right time to plan your participation and marketing support communication – in our impactful and highly targeted business platform. Tell us what you need. Speak and write to our editorial and advertising teams! For advertisement ads1@ippgroup.in , for editorial info@ippgroup.in and for subscriptions subscription@ippgroup.in

– Naresh Khanna

Subscribe Now
VIANaresh Khanna
Previous articleThe impact of replacing plastics packaging
Next articleEFI’s new innovation in digital with Nozomi press
Editor of Indian Printer and Publisher since 1979 and Packaging South Asia since 2007. Trained as an offset printer and IBM 360 computer programmer. Active in the movement to implement Indian scripts for computer-aided typesetting. Worked as a consultant and trainer to the Indian print and newspaper industry. Visiting faculty of IDC at IIT Powai in the 1990s. Also founder of IPP Services, Training and Research and has worked as its principal industry researcher since 1999. Author of book: Miracle of Indian Democracy.

LEAVE A REPLY

Please enter your comment!
Please enter your name here