Coca-Cola launches crafted mixers in sleek Hutchinson glass bottles

Re-launch of iconic bottle

Coca-Cola Signature Mixers in Hutchinson glass bottles

Global beverages major Coca-Cola has launched a new range of crafted mixers designed to be enjoyed with dark spirits. Coca-Cola Signature Mixers will be hitting UK market in June, in a sleek Hutchinson glass bottle, a nod to the silhouette of the first ever Coca-Cola bottle.

Coca-Cola Signature Mixers will be available in four flavor combinations, which have been crafted by some of the world’s most innovative mixologists. The four flavors are Smoky Notes, by Max Venning; Spicy Notes, by Adriana Chía and Pippa Guy; Herbal Notes, by Antonio Naranjo; and Woody Notes by Alex Lawrence.

Coca-Cola Signature Mixers are served in a contemporary Hutchinson glass bottle, which was first used by Coca-Cola in 1894 when product was bottled rather than served at a soda fountain. This is the first time that Coca-Cola has re-released the bottle in more than a century.

Hutchinson bottles, the first bottles for Coca-Cola, were used from the mid-1890s to the early years of the 20th century. The bottles derived their names from the metal stopper device used to seal them. The stopper contained a seal at the neck. To open the bottle, the consumer punched down on a metal loop in the stopper, which broke the seal and made a popping sound. That’s what gave ‘soda pop’ its name. After the turn of the century, the Hutchinson stoppers were gradually phased out and replaced by bottle caps or crowns.

Packaging South Asia — resilient, growing and impactful — daily, monthly — always responsive

The multi-channel B2B in print and digital 17-year-old platform matches the industry’s growth trajectory. The Indian, South Asian, Southeast Asian, and Middle East packaging industries are looking beyond the resilience of the past three years. They are resuming capacity expansion and diversification, with high technology and automation in new plants and projects.

As we present our 2024 publishing plan, India’s real GDP growth for the financial year ending 31 March 2024 will exceed 6%. The packaging industry growth will match the GDP growth in volume terms and surpass it by at least 3% in terms of nominal growth allowing for price inflation in energy, raw materials, consumables, and capital equipment.

The capacity for flexible film manufacturing in India increased by 45% over the past four years. With orders in place, we expect another 20% capacity addition in 2024 and 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels are grown similarly. As the consumption story returns over the next six months, we expect demand to return and exceed the growth trajectory of previous years. The numbers are positive for most of the economies in the region – and as shown by our analytics, our platform increasingly reaches and influences these.

For responsible and sustainable packaging, with its attendant regulations and compliances, there is significant headroom to grow in India and the region. Our coverage includes the entire packaging supply chain – from concept to shelf and to waste collection, sorting, and recycling.

We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers. This is a large and complex canvas – the only thing that can work is your agile thinking and innovation together with our continuous learning and persistence.

The coming year looks to be an up year in this region, and this is the right time to plan your participation and marketing communication – in our rich and highly targeted business platform with human resources on the ground. Share your thoughts and plans to inspire and mobilize our editorial and advertising teams!

For editorial — for advertisement and for subscriptions

– Naresh Khanna (25 October 2023)

Subscribe Now
unnamed 1


Subscribe to our Newsletter

Previous articleIIP seminar on food packaging
Next articlePackaging design with DesignerPeople
Correspondent-Mumbai Shardul has been working and editorially contributing to both Indian Printer and Publisher and Packaging South Asia since 2011, covering the western regions of India. He has extensively covered variety of verticals in both printing and packaging industries. On personal front, he has keen interest in sports and music.


Please enter your comment!
Please enter your name here