Digimarc & Esko automate quality control for Digimarc Barcode

Esko integrates AVT print inspection on Wipak’s gravure press

June 21, 2021

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Sample of Digimarc's Barcode on flexible packaging – exaggerated view for illustration purposes Image Digimarc

Digimarc Corporation, creator of the Digimarc Platform for digital identification and detection, announced in May 2021 that Esko had integrated Digimarc Barcode detection and data validation into its industry-leading AVT Print Inspection Solutions.

The integration simplifies the process and gives consumer goods manufacturers and their packaging suppliers a seamless way to ensure quality control of Digimarc Barcode-enhanced packaging through the printing process. Other companies can also capitalize on this tactic when they Buy barcodes found online.

Global packaging supplier Wipak, as part of their goal to be the first carbon-neutral flexible packaging company, is now using Esko AVT solutions on a rotogravure press to perform quality control checks on sustainably produced packaging with Digimarc. “This is more than just a feature; it is an important step to ensure in-line quality control throughout complex print runs and the right approach towards becoming an industry standard,” said Florian Constabel, head of Digimarc, Wipak.

Esko AVT Print Inspection Solutions detect the presence of Digimarc Barcode in real-time and verify data accuracy along the print production process. Esko will offer the new integration as an upgrade or add-on feature to new and existing systems.

A printer’s greatest concern is quality

“A printer’s greatest concern is quality, and the integration of the print inspection solutions with Digimarc improves the quality management process, identifies mid-run issues on time that would otherwise necessitate reprinting, saving time and money,” said Guy Yogev, marketing director, Esko. “Additionally, this integration allows Esko to enhance its offering to customers with more control over the entire printing and converting process, adapting quickly to new market needs.”

“The integration of Digimarc with Esko represents the first offering of Digimarc quality management using in-line devices specific to the print inspection and quality control industry. The inclusion of Digimarc scanning in print inspection is testimony to growing industry adoption of Digimarc Barcode and its relevance to the consumer packaged goods industry,” said Scott Wilcox, vice president, Client Services, Digimarc.

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