DKSH has signed a strategic agreement with Creative Edge Software to promote, sell and service its 3D visualization software in key Asian markets. This partnership is in line with the strategic focus of DKSH Business Unit Technology to solidify its position as a leading integrated solutions provider for the packaging, printing, and converting market.
Creative Edge Software, a leading manufacturer of 3D software solutions for the packaging industry, is headquartered in Minneapolis, USA. DKSH will provide sales, marketing, and after-sales services in selected markets across Asia, including India, Indonesia, Malaysia, the Philippines, Singapore, and Thailand.
Creative Edge Software’s product iC3D is the first real-time all-in-one package design software that lets customers generate live 3D virtual mock-ups on the fly. Whether for cartons, glass, cans, flexibles, or shrink-wraps, iC3D enables real-time visualization and validation throughout the design process from concept to production. No specialist programs, hardware, or outside assistance are required during the process. Just a single application using a simple Illustrator file or PDF can generate photorealistic results. iC3D enhances and speeds up ideation, design, and production for the packaging, labeling & graphics markets.
DKSH will help promote the products to end-users, including brand owners of consumer package goods, design agencies, packaging and label printers, pre-press trade services, converters, and contract packers.
“DKSH has unique regional coverage, in-depth knowledge, and strong sales and marketing capabilities. We are convinced that DKSH is the right partner to help us expand our coverage and meet our aggressive growth goals,” said Mark Hardaker, vice president, Sales, Creative Edge Software.
Suhas Kulkarni, general manager, Business Development Asia Pacific, Printing, Packaging & Converting, commented, “Due to eCommerce growth, the business of packaging mock-ups in Asia has been expanding rapidly. The partnership with Creative Edge Software allows us to connect with the packaging buyers besides the pre-press designers and packaging converters. We are confident of growing the market with the Creative Edge Software and excited to introduce this leading solution to our customers in Asia.”
Listed on the SIX Swiss Exchange, DKSH operates in 36 markets with 32,450 specialists, generating net sales of CHF 10.7 billion in 2020. Its Business Unit Technology, with around 1,540 specialists, generated net sales of CHF 382.5 million in 2020.