pladis boosts sustainability through Sonoco’s fully recyclable EnviroCan with paperboard end

pladis uses Sonoco’s EnviroCan range for its Mini Cheddars, Cheeselets, Cracker Crisps, and Twiglets products

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pladis
pladis Cheeselets can

pladis, the global snack company behind the Mini Cheddars, Cheeselets, Cracker Crisps, and Twiglets brands, has been on a mission to substantially reduce its environmental impact by updating the packaging of various products to more ecological alternatives. This is part of the company’s sustainability agenda, which reflects its commitment to making all its packaging recyclable, reusable, or compostable by 2025. Most recently, pladis has made steps forward to move toward more paper-based solutions – its Mini Cheddars and Cheeselets ranges now use Sonoco’s EnviroCan with paperboard end. Cracker Crisps and Mini Twiglets are also set to use EnviroCan later this year.

Summer launch of pladis’ Mini Cheddars and Cheeselets

Sonoco’s EnviroCan with paperboard end meets the recycling requirements of the UK, which is great for our brand and the consumer, who can have peace of mind when disposing of the packaging in household waste recycling bins,” says Christopher Owen, marketing controller at pladis UK&I.

Owen continues, “We are using this new, innovative product from Sonoco for the summer launch of our Mini Cheddars and Cheeselets caddies, helping our customers to tap into the ‘big summer nights in’ from the comfort of their own homes. In September, we’ll be utilizing EnviroCan for our customer’s favorite festive caddies, which include Mini Cheddars, Treeslets, and Twiglets.

“We feel these occasions present the perfect opportunity to utilize Sonoco’s EnviroCan with paperboard end. The container is made with recycled, recyclable, and renewable paper fibers — making it a responsible choice from the beginning to the end of its lifecycle – perfect for what we’re looking to achieve as a brand, and it helps consumers make a more sustainable snack selection.”

pladis
pladis Twiglets can

Owen concludes, “Moving to Sonoco’s EnviroCan solution is part of our wider mission to make our packaging easier to recycle. This is integral to our sustainability agenda, which illustrates our commitment to making our packaging more sustainable and is one of many great strides we’ve made in this area already.”

Philip Brown, UK Sales manager at Sonoco Consumer Products Europe says, “We’ve been working with pladis for 13 years now, and we’re immensely proud to have provided them with various innovative packaging solutions for their immensely popular snack ranges.

“We’re delighted that Sonoco’s EnviroCan with paperboard end, part of our EnviroSense product range, is helping pladis on their journey to make its packaging easier to recycle and fulfil the requirements of its sustainability agenda. We’re looking forward to helping them with their other ranges in the future.”

pladis is one of the world’s snacking companies and home to beloved brands including McVitie’s and Ulker. pladis is also proud to distribute a range of Godiva chocolates exclusively for consumer-packaged goods channels around the world. pladis owns regional brands such as Jacob’s, go ahead!, Carr’s, Flipz, BN, Verkade, and many more, delighting consumers with products across the snacking category including sweet and savory biscuits, wafers, cake, chocolate, gum, and candy. Formed in 2016 with a promise to bring happiness to the world with every bite, pladis is the proud steward of more than 300 years’ baking and confectionery heritage. The expertise of its more than 16,000-strong global workforce spans 25 factories in 11 countries. pladis’ products are distributed to reach potentially 4 billion people across the world. All pladis’ plastic wrappers in the UK and Ireland can be recycled through its partnership with TerraCycle.  

Founded in 1899, Sonoco (NYSE: SON) is a global provider of consumer, industrial, healthcare, and protective packaging. With annual net sales of approximately US $5.2 billion (approximately Rs 38,658 crore), the company has 19,000 employees working in approximately 300 operations in 34 countries, serving some of the world’s best-known brands in some 85 nations. Sonoco is committed to creating sustainable products, services, and programs for its customers, employees, and communities that support its corporate purpose of ‘better packaging, better life.’ The company was listed as one of Fortune’s World’s Most Admired Companies for 2021 as well as being included in Barron’s 100 Most Sustainable Companies for the third year in a row.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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