Tru

Tru Tag Technologies Inc. has been designated the winner of Frost & Sullivan’s Technology Innovation Award for 2017 based on their analysis of the product authentication market.

TruTags, a silicon dioxide particle-based microtag enables users and customers to authenticate, identify and track products across the entire supply chain by generating a special and unique optical signature. The microtags can be applied on a variety of end-use products like healthcare, food and beverages, consumer goods and electronics to address problems of counterfeiting, product diversion, quality incidents and product recalls.

Trutag etches silicon dioxide particles in batches to create combinations of nano-pores of customized shape and depth which reflect light at discrete and selected wave-lengths. Each microtag thus generates a unique, identifiable and extremely secure optical signature that can be read and authenticated by a special portable reader. These special spectral codes can be used to track and manage information on a product level as well as batch/country/distributor levels. As silicon dioxide is certified by the USFDA as fit for human consumption, they can also be directly incorporated into the products themselves. The particles are biocompatible and biodegradable and can withstand temperatures of almost 1,000 degrees Celsius, making them suitable for chemical processing and formulations of coatings with polymers/plastics. Researchers are now exploring the use of these particles in sustained or controlled drug release and in-vivo drug delivery. TruTag technology is scalable and can be tailored for diverse customer requirements.

Packaging South Asia — An authentic, impactful, and influential 20-year-old !

An English-language packaging industry B2B platform in print and web, Packaging South Asia is in its 20th year of publication. Without claims about being the best, most widely read, or most influential, our Google analytics have doubled in the past year. If you are interested in impactfully targeting the Indian and South Asian markets to sell equipment, technology, software, and consumables, we can help.

We can assess your potential and addressable markets in light of the competition with research and discuss marketing, communication, and sales strategies for market entry and growth. [www.ippstar.org]

With a strategy and budget for targeted marketing, you can discuss optimal use of our hybrid print, web, video, and social media channels for brand recognition linked to market relevance. Our platforms and channels are differentiated by hands-on domain practice and experience. We understand of business and financials, and our team, including some of the best globally recognized technical writers, is ready to meet you and your customers for content.

Get our 2026 media kit and recalibrate your role in this dynamic market. Enhance visibility and relevance to turn potential customers into success. Ask for a sample copy of our print monthly or our two weekly packaging eZines.

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

Naresh Khanna – 12 January 2026

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S Chidambar
S. Chidambar is an engineer and management consultant, who is one of the India's best known professionals in the Packaging and Plastics industries. He has been the CEO of four leading Packaging companies and his clients include some of the industry's leading organizations both in India and abroad.He writes extensively on Packaging,Plastics,Printing/Conversion and Communications and has been visiting faculty to IIP and several other mangement institutes for many years.He has pioneered the development of several hi-tech materials and applications.

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