A press release reaches us in New Delhi on 10 November 2020 at 17.45 hours India time. Titled, “New general conditions for exhibitors,” it says that “Messe Düsseldorf agreed on a way to hold interpack from 25 February to 3 March 2021 with its industry and trade association partners, as well as the trade fair advisory board. The same applies to the in parallel trade fair components.
“Due to the ongoing Covid-19 pandemic and fears of a lower number of visitors, all participating companies will receive discounted participation conditions. In addition, there is a temporary special right of termination for all exhibitors who cannot or do not want to participate.”
“We fully understand the reservations and concerns of our exhibitors in the current situation. On the other hand, we have also received feedback on how important personal exchange is for our customers and what significance interpack has for the processing & packaging industry. In this respect, we believe that with our offer we can best protect the interests of all parties involved and would like to thank our partners for their constructive cooperation,” comments Project Director Thomas Dohse.
“interpack 2021 will take place with an already field-tested hygiene and infection protection concept, which will enable exhibitors and trade visitors to meet safely in the exhibition halls. For further information, please visit www.interpack.com.”
Editors note – We believe that exhibitors have been offered an opportunity to bow out of their stands if they wish to do so by 27 November 2020, with a hefty refund without losing their position in the subsequent interpack in 2023. Alternatively, they can immediately commit to the 2023 event by taking less of their money back at this point.
The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.
The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.
Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.
As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.
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