Miraclon expands leadership in Asia Pacific region

Andy Yarrow is regional commercial director, Joerg Kullwitz is commercial lead

January 23, 2023

Miraclon on 19 January 2023 announced the expansion of its leadership in the Asia Pacific Region. Andy Yarrow has been appointed as the company’s new regional commercial director for the Asia Pacific Region (APR), while Joerg Kullwitz will move into the role of commercial lead for a strategic Miraclon initiative to address market requirements.

Based in Singapore, Andy will head up Miraclon’s APR sales, service, and business management teams. He brings to his new role over 23 years of printing industry experience across a wide range of markets and applications, including commercial print, sign, and display, corrugated, ceramics, and textiles.

Originally from the UK, for the last eight years, Andy has worked in the Asia Pacific Region in a variety of sales and leadership roles for other industry-leading suppliers, including Xerox, EFI, Océ and Kornit Digital, where he served as APR President. In his most recent position, he was responsible for kickstarting the APR operations of an innovative Israeli start-up, Twine Solutions.

“This is an exciting appointment for both Andy and Miraclon,” said chief commercial officer, Grant Blewett. “Andy is thrilled to be getting back to his roots in printing, especially in the growing, innovation-rich packaging market. Miraclon will benefit from Andy’s wide industry experience, his knowledge of the Asia Pacific region, and his passionate commitment to building strong, lasting customer relationships.”

From gravure to flexo

In a further enhancement of the Miraclon APR-based team and in response to the rapid growth of the region’s flexo market, the previous regional commercial director, Joerg Kullwitz, moves into the new global role of project manager, Optimized Flexographic Print, which will see him partnering and working with customers around the world moving from gravure to flexo print production to rapidly achieve the maximum benefits.

Said Grant Blewett, “Over the last two years, Joerg’s leadership has been crucial to growing our presence in the Asia Pacific region. With more and more customers enjoying gravure-to-conversion benefits and success with our technology innovations, we’re expanding our leadership presence in APR to address increasing market demand. Joerg’s extensive knowledge of, and wide network in, the gravure and flexo industries make him the ideal candidate to support customers in their transitions. In the new role, he can leverage multiple Miraclon resources to provide customers with the robust support they expect from us as they move into flexo production enabled by Flexcel NX Technology.”

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