Brilliant Polymers’ S631 / S310 wins SIES Award

SIES School of Packaging Star Awards

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Brilliant Polymers

Brilliant Polymers has received the SIES Star award for its innovative solvent-free adhesive S631 / S310. Brilliant S631/S310 is now a flagship product in the solvent-free adhesive segment and has captured the market due to its innovative qualities. Customers all across India and exports markets have stabilized on this product.

A total of 193 entries were received by SIES Star Award and Brilliant Polymers was one of the few to receive an award. The entries were evaluated by the jury members on the basis of innovation and creativity, user friendliness and new developments. Brilliant’s entire team was congratulated by the SIES jury members for its innovation.

The Awards ceremony was held on the evening of 5 January 2019, at the SIES campus, Nerul in the presence of Padma Vibhushan R Chidambaram, who was the chief guest at the event, and AVPS Chakravarthi, world ambassador – World Packaging Organization.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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