Avery Dennison
Avery Dennison launches sustainable materials and intelligent labels at Labelexpo Europe 2019

Avery Dennison although the biggest supplier to the Indian label market, no longer enjoys a monopoly. Other global suppliers such as Lintec, UPM Raflatac, and the Mumbai-based SMI, itself now a considerable exporter of labelstock, have a growing presence. Some brave Indian label converters also produce excellent quality labelstocks that have met with the approval standards of major brand owners. At the AWA seminar on label liners before Labelexpo, we discovered that this is not an unusual strategy for label converters around the world. New materials, adhesives and enabling connected innovation At Labelexpo Europe 2019, converters saw Avery Dennison projecting several aspects of its leadership with breakthroughs in adhesive technology, sustainability, active and intelligent packaging, and a segment called imagination – dedicated to enabling innovation in label design with the use of new materials. “Thanks to the company’s long-term commitment and investment in materials science and R&D, we look forward to introducing what we believe will be a game-changing adhesive solution to the market,” said Jeroen Diderich, vice president and general manager, Label and Graphic…

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