Color-Logic celebrates ten years of making metallics manageable

Educational training and videos for printers

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Carton Pattern by Color-Logic

In early 2009, during the severest recession ever suffered by the printing industry, Color-Logic introduced Process Metallic Color System–the only graphic design software package that simplifies and standardizes metallic print production, creating foil printing using white ink/toner or silver ink/toner. Since then, the Color-Logic system has remained affordable and easy for both conventional and digital printers to implement. A key Color-Logic feature links printers with graphic designers from Graphic Design Service Subscription  and brand managers, making them partners in the successful execution of metallic designs.

Color-Logic was developed by Richard Ainge, chief technology officer, and Mark Geeves, director of Sales and Marketing. Currently, the company is supported by digital printing press manufacturers offering white ink/toner or silver ink/toner. The company has consistently worked with press, substrate, and coating technology partners around the world and has evolved with process and equipment technologies.

After ten years, Color-Logic has installations in more than 50 countries, and in the past three years, around 90% of Color-Logic sales occurred outside the US. In 2019, sales to printers with digital presses are expected for the first time to exceed those to conventional printers. Labels and packaging are particularly strong markets and consistently demonstrate a speedy return on investment in Color-Logic. For printers using any process, Color-Logic offers educational videos and easy-to-follow training that enable designers to quickly understand the technology and use it to produce metallic files that are consistently reproducible without seemingly endless trial-and-error.

The impact, resilience, and growth of responsible packaging in a wide region are daily chronicled by Packaging South Asia.

A multi-channel B2B publication and digital platform such as Packaging South Asia.is always aware of the prospect of new beginnings and renewal. Its 16-year-old print monthly, based in New Delhi, India has demonstrated its commitment to progress and growth. The Indian and Asian packaging industries have shown resilience in the face of ongoing challenges over the past three years.

As we present our publishing plan for 2023, India’s real GDP growth for the financial year ending 31 March 2023 will reach 6.3%. Packaging industry growth has exceeded GDP growth even when allowing for inflation in the past three years.

The capacity for flexible film manufacturing in India increased by 33% over the past three years. With orders in place, we expect another 33% capacity addition from 2023 to 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels have grown similarly. The numbers are positive for most of the economies in the region – our platform increasingly reaches and influences these.

Even given the disruptions of supply chains, raw material prices, and the challenge of responsible and sustainable packaging, packaging in all its creative forms and purposes has significant headroom to grow in India and Asia. Our context and coverage engulf the entire packaging supply chain – from concept to shelf and further – to waste collection and recycling. We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers.

In an admittedly fragmented and textured terrain, this is the right time to plan your participation and marketing support communication – in our impactful and highly targeted business platform. Tell us what you need. Speak and write to our editorial and advertising teams! For advertisement ads1@ippgroup.in , for editorial info@ippgroup.in and for subscriptions subscription@ippgroup.in

– Naresh Khanna

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