Alok’s technology centre

Alok (formerly Alok Master batches)formally inaugurated its technology centre, officially referred to as Alok Technology Incubation Centre (ATIC)on 11 December 2015 in New Delhi. The ATIC Lab is based in Delhi and provides a state-of-the-art facility with a wide array of testing equipment required to drive innovation in the master batch industry. ATIC brings a new standard forcreating customized and need-based specialty master batches and is reflective of Alok’s superior R&D capability. On this occasion, Vikram Bhadauria, director of Alok, said, “Affordable solutions do not equate with cutting costs or compromising on quality. It is through innovation and use of technology that we can customize solutions for a better world. People are moving away from low-cost solutions to value-based solutions that look at safety and sustainability – we are better positioned than ever before to play a significant part in this journey.” ATIC will be accessible to all customers and suppliers of Alok and the academia – the guiding philosophy be-hind setting ATIC is to co-create solutions that allow plastics to be safer, sustainable and…

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