Registration opens for Label Congress 2021

The event is between 29 September and 1 October 2021

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Label Congress 2021 being organized by Labelexpo Global Series
Label Congress 2021 being organized by Labelexpo Global Series

Registration is now open for Label Congress 2021, the first in-person networking and educational event for the US label industry since the start of the Covid-19 pandemic

Organized by Labelexpo Global Series, Label Congress 2021 will be held at the Donald E. Stephens Convention Center in Rosemont, Chicago, IL, between 29 September and 1 October 2021. Early bird discounts are available at www.labelexpo.com/congress/

Label Congress will feature leading-edge presentations and discussion panel sessions

Label Congress 2021 will be built around two days of conference sessions featuring leading-edge presentations and discussion panel sessions, followed on the third day by a Label Academy master class on self-adhesive materials. 

Running alongside the congress sessions and masterclass will be an exhibition hall packed with the latest technologies from leading industry suppliers, including Xeikon, Accraply, MacTech, Durst, Fujifilm, Colordyne, Labeltraxx, and Cartes

The Congress conference sessions are broadly divided into Technology and Global Market overviews on day 1 (29, Wednesday) and Future Proofing Your Business streams on day 2. Day 1 features an overview of the global label market, followed by a session on exciting new developments in digital embellishment technology.

Panel discussions will look at how to optimize hybrid printing and strategies for diversifying into flexible packaging – the latter including leading converting group AWT Labels & Packaging. The first day concludes with a session on how the Internet of Things will impact the future of smart labels and packaging. 

Day 2 starts with Lifetime Achievement winner Federico d’Annunzio examining how converters should respond to brands’ increasing demands for data transparency. This is followed by panel discussions on practical sustainability strategies and how to recruit and retain talent, concluding with a session from regular Labels & Labeling contributor Paul Brauss on lean manufacturing strategies.

The half-day Label Academy Masterclass is led by Tarsus Labels & Packaging group Strategic Director Andy Thomas-Emans. It includes deep-dive sessions into adhesive and silicone technologies, manufacturing process and performance characteristics of self-adhesive labels, die-cutting properties, and testing procedures for in-plant quality control. The masterclass is targeted at brand owners and designers who specify PS materials and label converters and industry suppliers.  

The machine demonstrations and conference sessions will be made available to the rest of the global industry the day following the event itself, broadcast on Labelexpo’s secure online platform. This will allow a global audience to benefit from the technology demonstrations and expert-led sessions available to Congress visitors during the week when Labelexpo Europe would usually have been running.

‘Label Congress 2021 has been specifically tailored to the current climate and will give a much-needed chance for the industry to meet in person,’ said Label Congress 2021 Event Director Tasha Ventimiglia. ‘Label Congress 2021 is situated at the heart of the US print industry, within driving distance of most of the key converting states. The Congress will include a VIP program engaging directly with the key converters from the Midwest.’

Lisa Milburn, managing director of the Tarsus Labels, Packaging and Brand Print Group, said: ‘Label Congress is a smaller, carefully curated event, different to Labelexpo Americas. This is to adhere to the strict guidelines of COVID-19 protocols, which will include wider aisles, reduced visitor traffic, and a strict deep cleaning regime. We are working in partnership with local Illinois authorities, event partners, and the Donald E. Stephens Convention Center to meet and exceed local safety standards.’

From a leading converter’s perspective, Mark Glendenning, CEO & Owner of Inland Printing, said he is looking forward to Label Congress 2021: ‘I want to be one of those first people reconnecting into the industry because I think we’ll get leverage like we’ve never gotten before. I encourage you to go to the Label Congress. It’s a one-time opportunity that will never happen again. You’re going to want to be there.’

Commenting on the benefits of the Label Congress conference sessions, Glendenning added, ‘Education is so much more valuable when it co-exists with networking. Live conferences far exceed going it alone watching a Youtube video. Further down the road, if you come across a challenge, you’ve got people you can call to run it by. That’s the power of connecting education with networking. It’s invaluable.’

The next edition of Labelexpo Americas will take place on September 13-15, 2022, at the Donald E. Stephens Convention Center in Rosemont.                      

An early bird booking discount for converters, designers, and brand owners is available until 10 September, with expo-only passes costing $30 ($40 thereafter) and conference passes $270 ($340 thereafter). Both expo-only passes and conference passes are also available for suppliers.  

 

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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