VerifyMe signs with Syntax for China sales

Beijing-based Syntax is HP Indigo’s Sole Channel Partner in China

Baumann Ginseng| VerifyMe
Secure labels for ginseng products produced on a HP Indigo digital press Image from Baumann video on VerifyMe website

On 9 March 2021, VerifyMe, a provider of comprehensive brand protection and customer engagement solutions that combine ultra-secure product authentication, announced it has signed with Syntax Technology Ltd. (Syntax), HP Indigo’s sole authorized channel partner for China. VerifyMe’s solutions include track and trace and customized engagement strategies with industry-leading online retail monitoring capabilities. 

Syntax is the only distributor authorized to sell and support HP Indigo products in China and now has an exclusive agreement to sell VerifyMe technology solutions for HP Indigo products in China. VerifyMe also granted Syntax a non-exclusive right to sell its other products in China.

With over 600 installations, Syntax is the largest global distributor of HP Indigo presses and is one of the first companies to bring digital printing technology to China. Founded in 1999, Syntax became the chief distributor for HP Indigo presses in 2002 and continues to provide the Chinese market with high-end digital printing solutions. The company has branch offices in Shanghai, Guangzhou, Chengdu, Wuhan, Shenzhen, and Hong Kong and provides its customers with sales, service, technical support, supplies, and training. 

Syntax Technology president Jonathan Liu stated, “This distribution agreement will allow Syntax to further support our growing customer base across China and its rapidly developing digital printing market. The China label and packaging industry need VerifyMe’s world-class counterfeiting prevention and supply chain technology.”

Patrick White, VerifyMe’s president and chief executive officer, commented, “Signing Syntax as our China technology distribution channel is a huge win for our shareholders. Syntax has an impeccable reputation as the premier provider of HP Indigo solutions for the China label and packaging manufacturing industry. Syntax’s resources and customer support infrastructure is unparalleled. This relationship with Syntax enables VerifyMe to expand its global footprint in one of the largest economies in the world.”

Smart Packaging Solutions Virtual Congress -19 March 2021

The Smart Packaging Solutions for India and South Asia Virtual Congress on 19 March focuses on food and pharma supply chains, brand security, and sustainability. Organized jointly by IPPStar and the AIPIA, the virtual congress’s topics include brand authentication, condition monitoring, and active and intelligent packaging that contributes to the safe delivery of authenticated products leading to safety, security, and customer engagement. Please look at the agenda of the conference here, and for registration, please click here. You can also email Ruchi at or Umesh at Call us in Noida at 120-4546988 or 4326053 – Umesh at Xtension 30; Ruchi at Xtension 33; Gaurav at Xtension 23; and Mohit at Xtension 25.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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