Carton Austria Award for Cardbox Packaging

Uses Metsä Board cardboard for design

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Cardbox packaging
Carton Austria Award for Cardbox Packaging

Cardbox Packaging recently announced that it has won the Carton Austria Award 2020. The jury award was given to the Manner Mini Mix gift box which was made by Cardbox Packaging Wolfsberg and also by Metsä Board as the cardboard manufacturer. It is also worth mentioning that this impressive construction was designed at Cardbox Packaging Pinkafeld.

Upon opening the large colourful cube, you are invited to try Manner mini-delicates four characters of flavors – neapolitan, strawberry, nougat, and milk. Further elaborate packaging turns into a board game of Easter animals, so there is no longer the rule of not playing with your food.

Focusing on packaging development

Being noticed on shelves requires unusual ideas, which was the task for the R&D centre in Pinkafeld. One version unfolds into a bowl and invites you to serve as a snack. In a second version, a board game unfolds. Thinking of social life is important in these times. Therefore sitting together at the table, spending a sociable evening playing together and enjoying the chocolate variations from Manner sounds like a perfect idea. This pop up box leaves nothing to be desired.

The experienced team from Cardbox Packaging Wolfsberg has brought the packaging into perfection by output at the plant using professional skills. The colorful cube full of small figures of four different flavors seems to be the perfect sweet gift.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Packaging South Asia’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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