Brückner’s Gschwandtner – ‘Sustainability in flexible packaging’

Global Conference & Expo on Sustainability in Delhi

Brückner Servtec CEO Markus Gschwandtner
Brückner Servtec CEO Markus Gschwandtner delivering a keynote on ‘Sustainability in flexible packaging' at a New Delhi Global Conference & Expo on Sustainability Photo Brückner

Hosted by the MSME Chamber of Commerce and Industry of India (MSMECCII) the Global Conference & Expo on Sustainability was held in New Delhi at the end of April 2022. Chaired by the Honorable Shri Ramdas Bandu Athawale, Minister of Social Justice & Empowerment of the Government of India, the event was a perfect opportunity to discuss developments and solutions to pave the way to a sustainable future in the packaging industry.

Brückner Servtec CEO Markus Gschwandtner had the pleasure of joining the exclusive event panel, delivering a keynote on ‘Sustainability in flexible packaging.’ Markus highlighted Brückner’s strong collaboration along the entire value chain, enabling a circular economy of flexible packaging materials centered around sustainability. One of Brückner’s many contributions is its focus on the move to mono-material structures for easy recycling. As Markus said, “We see a strong trend towards BOPE structures, both for new machines and also for upgrades of existing production lines.”

Additionally, the keynote touched on the traceability and sorting of packaging materials for effective recycling processes. For which, the intensive collaboration of Brückner and its partner, the ‘R-Cycle initiative,’ leads the way to a transparent and common identification process.

During the lively discussions as part of the event with both, government and industry leaders, these important topics were further elaborated, highlighting the clear commitment of Brückner to creating a sustainable Indian packaging industry.

Packaging South Asia — resilient, growing and impactful — daily, monthly — always responsive

The multi-channel B2B in print and digital 17-year-old platform matches the industry’s growth trajectory. The Indian, South Asian, Southeast Asian, and Middle East packaging industries are looking beyond the resilience of the past three years. They are resuming capacity expansion and diversification, with high technology and automation in new plants and projects.

As we present our 2024 publishing plan, India’s real GDP growth for the financial year ending 31 March 2024 will exceed 6%. The packaging industry growth will match the GDP growth in volume terms and surpass it by at least 3% in terms of nominal growth allowing for price inflation in energy, raw materials, consumables, and capital equipment.

The capacity for flexible film manufacturing in India increased by 45% over the past four years. With orders in place, we expect another 20% capacity addition in 2024 and 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels are grown similarly. As the consumption story returns over the next six months, we expect demand to return and exceed the growth trajectory of previous years. The numbers are positive for most of the economies in the region – and as shown by our analytics, our platform increasingly reaches and influences these.

For responsible and sustainable packaging, with its attendant regulations and compliances, there is significant headroom to grow in India and the region. Our coverage includes the entire packaging supply chain – from concept to shelf and to waste collection, sorting, and recycling.

We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers. This is a large and complex canvas – the only thing that can work is your agile thinking and innovation together with our continuous learning and persistence.

The coming year looks to be an up year in this region, and this is the right time to plan your participation and marketing communication – in our rich and highly targeted business platform with human resources on the ground. Share your thoughts and plans and to inspire and mobilize our editorial and advertising teams!

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