Esko & X-Rite Pantone at Labelexpo Europe

Spotlight on connected workflow across label and packaging supply chain

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Esko
Esko & X-Rite Pantone will show one connected workflow across label and packaging supply chain

Visitors to this year’s Labelexpo in Brussels will see first-hand how a connected Esko and X-Rite Pantone ecosystem of automated workflow, color management, flexo platemaking, digital printing, and print inspection tools can deliver consistent performance and accelerate business growth.

The companies will lead a deep dive into all facets of labeling and packaging when the event returns to Brussels from 11-14 September 2023, the companies said. 

“Visitors to our combined booth will discover how Esko and X-Rite Pantone are helping the packaging industry achieve consistent performance from concept to market,” said Jan De Roeck, Esko director of Marketing, Industry Relations & Strategy. 

“Using demonstrations of the latest technology, displays and expert discussions, we will highlight how an end-to-end ecosystem of new color management software and measurement solutions supports digital workflows to increase efficiency, enhance sustainability, and drive growth opportunities.”

Esko is a global provider of integrated software and hardware solutions that accelerate the go-to-market process of packaged goods.

From stand #C60 in Hall 3 of the Brussels Expo, Esko and X-Rite Pantone will showcase their entire range of digital workflow solutions from design through production. 

Highlights include Phoenix, Esko’s AI-based tool that unlocks planning and imposition productivity improvements, with a seamless interface between prepress data and production data in Esko applications.

Then there is the award-winning CDI Crystal XPS 4835, utilizing UV main and back exposure to produce highly consistent digital flexo plates while minimizing waste. AVT Helios System, which automatically inspects printed labels or packages for defects and imperfections, delivering exceptional quality results and eliminating customer rejections, will be shown.

The latest Esko Software version, which delivers a combination of prepress editing and cloud-based workflow automation solutions, now more integrated and connected throughout the entire prepress workflow;  X-Rite eXact 2, the most connected and easy-to-use handheld spectrophotometer that can measure color across various substrates – including flexible film and paper – in a single device, while also verifying customer standards; and X-Rite ColorCert Suite, which works with Esko WebCenter, AVT’s Spectralab, and eXact 2 to provide printers an overall view of print quality and color performance in a single number score to confirm compliance with brand specifications, are other highlights of the show.

  • PantoneLIVE digital color libraries for the creation and sharing of accurate brand color standards that are achievable across printing technology and substrates will also be shown.

“Error and waste reduction has a direct impact on the environmental footprint of a packaging businesses,” said Jan. “As we are all looking to protect the environment in which we live and to safeguard it for future generations, we must reduce the impact of our operations on the environment. With sustainability and digitization fundamentally altering how the industry operates, it is imperative that today’s label and packaging companies invest in digital workflow technology that enables them to boost efficiency, reduce costs and improve their overall productivity,” he said.

Jon-Michael McCartney, director Print and Packaging, X-Rite Pantone, added, “The combined X-Rite Pantone and Esko ecosystem helps to streamline the design, prepress, formulation and production workflow with the sharing of packaging and color data to reduce errors and improve reporting.”

“With a digital workflow you can eliminate on-site press approvals, clearly define and share print requirements across a global supply chain, reduce waste and rework, save resources and support sustainability goals,” he said.

Packaging South Asia — resilient, growing and impactful — daily, monthly — always responsive

The multi-channel B2B in print and digital 17-year-old platform matches the industry’s growth trajectory. The Indian, South Asian, Southeast Asian, and Middle East packaging industries are looking beyond the resilience of the past three years. They are resuming capacity expansion and diversification, with high technology and automation in new plants and projects.

As we present our 2024 publishing plan, India’s real GDP growth for the financial year ending 31 March 2024 will exceed 6%. The packaging industry growth will match the GDP growth in volume terms and surpass it by at least 3% in terms of nominal growth allowing for price inflation in energy, raw materials, consumables, and capital equipment.

The capacity for flexible film manufacturing in India increased by 45% over the past four years. With orders in place, we expect another 20% capacity addition in 2024 and 2025. Capacities in monocartons, corrugation, aseptic liquid packaging, and labels are growing similarly. As the consumption story returns over the next six months, we expect demand to return and exceed the growth trajectory of previous years. The numbers are positive for most of the economies in the region – and as shown by our analytics, our platform increasingly reaches and influences these.

For responsible and sustainable packaging, with its attendant regulations and compliances, there is significant headroom to grow in India and the region. Our coverage includes the entire packaging supply chain – from concept to shelf and to waste collection, sorting, and recycling.

We target brand owners, product managers, raw material suppliers, packaging designers and converters, and recyclers. This is a large and complex canvas – the only thing that can work is your agile thinking and innovation together with our continuous learning and persistence.

The coming year looks to be an up year in this region, and this is the right time to plan your participation and marketing communication – in our rich and highly targeted business platform with human resources on the ground. Share your thoughts and plans to inspire and mobilize our editorial and advertising teams!

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– Naresh Khanna (25 October 2023)

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